Viewing entries tagged
video

Collaborated Content: Cookie Monster and John Oliver

Mashable, known for creating gobs and gobs of content about digital trends, teamed up with Sesame Street to produce a vocabulary-based newscast. Will this be your inspiration to collaborate on content for your digital channels?

Sabado Gigante Flies High with Flying Cat Video

The ubiquitous cat video: the most shared content in the known world and our biggest time-waster, too. With nothing else quite as shareable (or downright adorable) as cat videos, brands will often just post random ones, even if they do nothing to promote or reinforce brand identity. 

Six Reasons the ALS Ice Bucket Challenge Went Viral

The ALS Ice Bucket Challenge is worth studying: Why did it go viral? How did it raise over $100 million for an organization that often struggles to raise significant funds? Take a look at six key components.