If your brand is sophisticated and formal, let that be your voice. If your brand is young and hip, that's your voice. If it's gentle and caring, make that your voice.
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Inside Stories is a blog about storytelling in all its forms: books; films; art and design; websites, email, and apps; social media; virtual reality; photography; comics and graphic novels.
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If your brand is sophisticated and formal, let that be your voice. If your brand is young and hip, that's your voice. If it's gentle and caring, make that your voice.