Utilizing 135 employee advocates, each of which has a fairly average reach (338 Facebook friends), will yield more impressions than a branded Facebook page with a MILLION fans. Whoa. It's time to think differently about employees.
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Mashable, known for creating gobs and gobs of content about digital trends, teamed up with Sesame Street to produce a vocabulary-based newscast. Will this be your inspiration to collaborate on content for your digital channels?